Are Jason McGowan and Sawyer Hemsley supporting animal
cruelty?
Jason McGowan, CEO, and Sawyer Hemsley, CBO, co-founded and launched
Crumbl in 2017. Now, in 2024, despite the increasing consumer demand
for ethical sourcing and improved animal welfare standards, McGowan
and Hemsley have refused to use their power at the greedy
corporation for good and prioritize these concerns, opting instead
to continue using eggs from caged hens who don’t have room to walk
around or spread their wings.
Jason has
stated, “At Crumbl, we’ve always believed that as much as we are a cookie
company, we are a people company first and foremost.” If that’s
truly the case, then why do Jason and Sawyer continue to ignore the
concerned customers
who are begging them to commit to sourcing 100% cage-free eggs?
Sawyer has
celebrated
Crumbl’s mission of “bringing friends and families together over a
box of the best cookies in the world,” but he ignores the fact that
these self-proclaimed “best cookies” are made with lower-quality
ingredients that cause animals a lifetime of misery and suffering.
Jason and Sawyer have the power—and ethical responsibility—to end the animal abuse in Crumbl’s supply chain. So why won’t they?
Crumbl markets itself as a trendy, fun brand, but behind the weekly
cookie drops lies a darker reality. While many food companies—such
as Krispy Kreme and Dairy Queen—have committed to using cage-free
eggs in their products, Crumbl has refused to get with the times and
continues to rely on an archaic industry that confines hens to
filthy, barren cages for their entire lives.
Caged egg-laying hens spend their lives
crammed together
in filthy, barren wire cages. They cannot dust-bathe or express most
of their natural behaviors. Often, they suffer from
broken bones and mental anguish . Each hen is unable even to spread her wings, and she only has as
much space as the size of a home microwave within which to live her
entire, miserable life.
Will Jason McGowan and Sawyer Hemsley step up and commit to using
100% cage-free eggs at Crumbl, or will they continue to hold the
company back by supporting cruel, outdated practices?
Click “Take Action” below to tell Jason McGowan and Sawyer Hemsley
that consumers demand more ethical products and animals deserve
better. Now is the time to demonstrate true leadership by showing
the world that Crumbl is committed to ending the very worst abuses
of the chickens' suffering in its supply chain.